Showing posts with label history of cruising. Show all posts
Showing posts with label history of cruising. Show all posts

Wednesday, August 24, 2011

Your First Cruise



According to CLIA, over 75% of Americans have never cruised. Surprisingly, despite a down economy, that means another 10% of Americans were first time cruisers over the last couple of years.

The consistent growth in the popularity of cruising is amazing. The problem for me is how to get novice cruisers to book with me.

A few nights ago, I watched an amusing movie called Roger Dodger on cable. The movie's protagonist has risen to the pinnacle of copywriting by exploiting the advertising gimmick of making people feel bad about themselves and then offering his magic elixer as a solution. Wayne Dyer once said, referring to one of these types of ads, that it was no longer enough to just please other people; we now must be concerned with what our dogs think about us.

While I understand this concept and believe it does work, I prefer the Coca Cola approach of simply associating so many good memories to cruising and my service that you will want to take a cruise yourself.

For most people, the quintessential cruise takes us to tropical destinations, so why not start there?

We can enjoy sunny days on the sandy beaches of exotic islands or cruising the turquoise and deep blue waters of the Caribbean, Mexican Riviera or South Pacific by day and becoming accustomed to the joys of the dining and entertainment onboard at night while effortlessly gliding between destinations.

In non-holiday periods between fall and spring, prices are always the lowest, so for empty nesters, young couples and singles, this is an outstanding time to try cruising. If you are slaves to the school schedules, of course, you have to expect to pay a bit more, but it is still well worth it.

Visit http://www.CruisePlanners1.com to see a few specials and do a little research, but be sure to phone the number you find there to be sure you get on the perfect cruise for you. All cruises are not the same, and you have a friend in the cruise industry to help guide you to the right one for your next dream vacation. "Better service leads to better trips."